The meaning behind our logo
When it comes to our logo, three things are crucial. This includes the colours green and gold and our mascot, the falcon.
Falcon: A golden falcon is prominently shown on the UAE's flag, indicating the high regard that Emiratis have for the bird that the Bedouin have long utilised as a tool for desert hunting. In the history of the nation, falconry has been vital to both social and economic development.
Additionally, it is regarded as the embodiment of power, generosity, and courage. Brands that wish to stress their hard stance, resolve, and commitment to adequately tackle problems frequently choose the falcon as their emblem.
Green Color: The colour green is linked to ideas like growth (which represents corporate growth), the environment, money, etc.
Golden hue: Gold gives you a chance to succeed. Gold has strong associations with riches, achievement, and knowledge according to colour psychology. Being a confident colour, it draws brands that are also confident. A gold logo is all about high status and grandeur.